Why ‘Captain Marvel’ marketing feels different than other Marvel movies?

Captain Marvel review: A Perfect love letter to children and women

Captain Marvel is the first female led Marvel Superhero movie

Marvel Studio released a 30 second TV spot for Captain Marvel during the Super Bowl. The 30 second spot gave us Carol Danvers flying higher, faster and further. Captain Marvel will be be the 20th installment in Marvel Cinematic Universe. Marvel is ramping up the marketing campaign for Captain Marvel. The studio have taken a different approach to promote Marvel First female led superhero movie.

Carol Danvers is not a popular characters in comics. She is very powerful in the comics. She has the power to move the planet from one place to another. Despite having such cool power, she has not been as much popular as Captain America, Hulk or Spider Man.

Captain Marvel have not introduced in any other Marvel movies. The movie wont get the boost as much as Black Panther got from Captain America Civil War. Marvel are heavily relying on first marvel female superhero movie and skrulls.

Marvel is trying to attract female audience. Parents want their daughter to see how cool and powerful female can be. They are trying to appeal regular movie goers who are not keeping up with Marvel Cinematic Universe.

Marvel have released two full length trailer for Captain Marvel along with a special look. The trailers have not been able to blow fans shocks away. The excitement around the movie has not been phenomenal compared to other Marvel movies.

Despite getting average review for trailers, Captain Marvel is going to make one heck of money. The movie is going to get huge boost from post credit scene of Avengers Infinity War. According to Kevin Feige, Carol Danvers will play a key role in defeating the mad titan. According to box office pro, Captain Marvel is headed for 160 million opening weekend

Captain Marvel success is so vital for MCU.

Captain Marvel stars Oscar winning actress Brie Larson, Jude Law, Samuel L. Jackson, Ben Mendelsohn, Gemma Chan, Lee Pace, Djimon Hounsou, Clark Gregg, Annette Bening and others.

Captain Marvel will hit theaters on March 8 2019.

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